about me
Hi! My name is Hieu β pronounced /hue/.
I am currently a growth experience designer for Adobe, focusing on our latest innovative product Adobe Express.
Before that, I spent 7 years at Atlassian after starting my career working in both agency and startup environments. My educational background was in graphic design and human-computer interaction.
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My design philosophy:
Empathy: I strongly believe design starts with having a genuine empathy for our users. Without feeling their true pain points, any solution can be misleading.
Balance: As a product designer, itβs important for me to find the right balance to navigate the complexity of work. Speed and quality, user needs and business needs, near-term execution and long-term thinking are top of mind for me.
Collaboration: The more experienced I became as a designer, the more value I found in teamwork collaboration. I love organizing and driving impactful conversations as it brings the best ideas together into something much greater.
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I grew up in the beautiful country of Vietnam. Since I came to the US for college and then work 18 years ago, I have lived in Seattle, San Diego, Las Vegas, and San Francisco.