A creative building tools for creatives. Currently at Adobe in San Francisco.
Intro
I’m Hieu–staff product designer at Adobe. I’m currently working on AI-first creation experiences for Adobe Express and driving monetization motions across Express, Acrobat and Firefly. Previously, I spent 7 years at Atlassian focusing on teamwork collaboration and knowledge management workflows.
My works
The following key projects are selected to provide an overview of the types of design works that I do: 0-1, platform expansion, growth experiments.
Multi-role workflow
Cross-platform workflow
Funnel optimization
Growth Design Gallery: Key recent experiments
My odyssey
My design journey started with a degree in graphic design and later in human-computer interaction. I went from print (briefly) to the early days of UX/UI, learning from the best at a small but mighty design agency to an early-stage e-commerce startup before moving to SF for Atlassian and Adobe. Now with AI, I have the superpower to bring my ideas to life faster with greater depth.